AI Agent now answers shoppers on Instagram DMs, Facebook Messenger, and WhatsApp.

After running in beta, AI Agent on Socials is now available to all AI Agent customers. It uses the same knowledge, skills, guidance, actions, and settings you’ve already configured for other AI Agent channels.

What’s included:

• Three channels: Instagram DMs, Facebook Messenger, and WhatsApp

• Conversational, on-brand replies: Your tone of voice and policies apply automatically. Want social to sound different from email? You can set a separate tone of voice per channel.

• Order support in the thread: Shoppers share their order email or number, and AI Agent takes action without leaving the conversation

• Shopping Assistant: Convert with relevant product recommendations and add-to-cart directly in the DMs

• Same-thread handover: Conversations that need a person go to your team using your existing handover rules

• Channel Analytics: Filter AI Agent performance by social channel

Get started: Go to AI Agent > Deploy > Socials and select your integration. Instagram DMs and Facebook Messenger turn on together. WhatsApp can be turned on separately.

Requires an active Facebook & Instagram integration and/or a WhatsApp integration. Learn more here and here.

Already using it from the beta? You’re all set. No action needed.